Life style

  • Life style

    Customer Journey map

    Understanding your customers’ journey to purchase is crucial for crafting impactful marketing strategies
    Take a look at this sample of the Customer Journey Mind Map that illustrates the path of a 30-something woman in Vancouver deciding to purchase an E-bike.

    📢 Key Insights:
    1.【Awareness 】
    Recognize the problems your customers face and how they discover your solutions.
    2.【Interest】
    Highlight the benefits and gather social proof to build interest.
    3.【Consideration】
    Provide detailed comparisons and hands-on experiences to aid decision-making.
    4.【Decision】
    Simplify the purchase process with clear options and support.
    5.【Purchase】
    Ensure a smooth buying experience with follow-up services and support.

    💡 Why This Matters:
    Hiring a social media marketer who understands these stages can significantly enhance your brand’s ability to connect with and convert potential customers. By tailoring content and engagement strategies to each phase, you can create a seamless and persuasive journey that leads to more satisfied and loyal customers.
    📩 Let me know if you’d like help figuring out your Customer Journey Mind Map!

    How about your SEO? Let’t check it !! 👉 Click

  • Lifestyle,  NewChallenge,  StudyAbroad,  TurningPointInLife

    Life is Adventure

    At the age of 40, embarking on a new challenge is a significant decision in the midst of life. When I decided to pursue a study abroad experience in Canada at 38, my emotions were a mix of anxiety and self-expectation. Summoning the courage to step into the realm of studying abroad, I can now look back with no regrets about that choice.

    Each day is, of course, a series of ups and downs. However, there are unique gains that come with this age. It’s the ability to communicate with the wealth of experiences, including failures in Japan, and an understanding of Japanese culture. Being able to enjoy failures as part of the journey adds a different dimension to the experience.

    Yet, at this age, there are challenges. Working holiday visas are not available, family responsibilities may be present, and accumulating the courage to study abroad can be more challenging than for younger generations. I faced similar constraints, as with three kids before the age of 30, participating in a working holiday was no longer an option.

    Despite these hurdles, the desire to study abroad persisted, leading me to gradually save up for the endeavor. Having some funds indeed provides a sense of stability. Moreover, in Canada, the cost of living is two to three times that of Asia. While wages are higher than in Japan, the values related to daily care products and food have evolved, necessitating a higher standard.

    To fully enjoy the study abroad experience, it’s crucial to minimize foreseeable risks. I’ve encapsulated the overall steps in an infographic. Stay tuned for more detailed narratives in the next post. Looking forward to sharing more insights! ✈️📚

  • Life style

    A capable woman lets go first

    A capable woman proactively lets go first. Capable women engage in the act of letting go early because they understand that if they don’t, new people and opportunities suitable for the next stage won’t enter.

    Before leveling up, everything and everyone that used to fit feels uncomfortable, leading to frustration. The key to leveling up is how well one can let go without attachment.

    Reasons like “because we’ve had a history” or “it’s been precious to me for a long time” or “it’s been a comfortable place” may arise, but for you, who is aiming to level up, those reasons are no longer valid.

    Even though it might feel confusing between the pullback emotions and the desire to level up, muster the courage to let go. Capable women, when leveling up, embrace the discomfort and emotions that come with it, expressing gratitude as they release.

    By doing so, more people and things that align with you better than before will come into your life. If you’re capable, you’ve likely already sensed those discomforting feelings, which are signs of an impending upgrade. Appreciate them and gracefully let go.

  • Fashion,  Food,  Life style,  Restaurant in Canada

    Coming soon wintter in Vancouver

    Hi, there. (‘ω’)ノ “

    It’s September! Vancouver is getting cold and under 10 degrees serious in the night.

    I’m almost one year when I have lived in Vancouver. I recalled this of last year. I was excited to join many events including a farewell party for me in Japan before coming here. I had happy times with my family and my clients. It feels like for long time ago. Even though, I’m happy now as well. I’m comfortable with feel slow life. My morning time starts Yoga, a luxurious time.

    This season in Vancouver, there are people with different clothes!

    I met my friend for lunch. She was wearing a parker and a UNIQLO down jacket, but I was only a parker. One woman was in a dress with no sleeves!! It’s an interesting sight, but it’s common in Vancouver.

    We went to Haral food restaurant, Baghdad Cafe.

    Do you know halal food? This is also an interesting cuisine. Eating halal food was the first time the day for us.

    These are middle Eastern meals, and they are used halar ingredients. It was delicious and was used many spice but not spicy. The price were around $16 but big meals. I ate half and I brought out one more half.

    What is Halal food?

    “Haral food means that the food is clean and does not contain any harmful or forbidden ingredients such as pork, alcohol, and blood. According to Islam rites, Halal food must be prepared in a clean environment, and animals must be slaughtered humanely. Halal seafood according to most scholars includes all types of fish, shrimp, crab, lobster, and nearly every other purely aquatic creature. Eggs and dairy products are also considered Haral, as long as they come from Halal animals not fed any prohibited substances.”-Quote source

    The number of Halal restaurants is increasing in Japan as well. However, Vancouver has many different countries people. That is one of the attractions in Vancouver. We are able to enjoy authentic flavors from around the world.

    I wouldn’t know about Halal if I didn’t live in Vancouver.

    I wouldn’t meet friends if I didn’t live in Vancouver.

    I have a lot of trouble living in Vancouver, but I’m sure all that happens has grown me up and can be awesome in the future. I don’t have an idea except enjoy all.

  • Life style,  Lifestyle,  Nature,  Work

    Training mountain

    Hi, there. Climbing a mountain is similar to process in my work.

    The other day, I climbed Grouse Mountain, which can be reached in 30 minutes by bus from downtown Vancouver, Canada. Actually, when I went up in June, I bought a gondola ticket for 5 times only to go down the mountain. Grouse Mountain has two routes, one being steep. The other is a slightly more detour and gentler course, and both have the same starting and finishing points. The steep slope course is popular as a training course, so I decided to take on the challenge after a colleague told me I could finish it within an hour.

    The first time was 1 hour and 15 minutes, the second time was 1 hour and 3 minutes, and the third time was 58 minutes, so I finally finished the climb within an hour! I was filled with a sense of accomplishment. However, my goal was planning to cut it within an hour for the third time because I was begginer. I don’t know what kind of mountain it will be the first time around, so I don’t push myself too hard and just figure out how long it will take to get there. What does it feel like? The second time, you won’t have to worry about speed, and will you be able to reach the goal without stopping? What impact will it have later on? The third time I learned that I could go without taking a break, I decided to follow the faster person, but I decided not to stop even if they were separated.

    After all, people who come to training frequently are really fast!! A senior woman, who looks the 70s, left me behind, I have learned how important daily habits are. On the way up, it got tough and I almost had to stop many times, but I vowed that I wouldn’t stop even if it was late, so I continued climbing, and the rest of the way was just like work! I thought that many times. Even though I can’t see what’s ahead, I don’t stop and I’m moving toward my goal, making small improvements little by little. I love to do so. There is no perfect answer to any job. However, this process of not giving up and making improvements through repeated improvements can be mentally tough, but I always work with the desire, and the feeling I get when I achieve something want to share with my client.

    After all, people who come to training frequently are really fast!! A senior woman, who looks the 70s, left me behind, I have learned how important daily habits are. On the way up, it got tough and I almost had to stop many times, but I vowed that I wouldn’t stop even if it was late, so I continued climbing, and the rest of the way was just like work! I thought that many times. Even though I can’t see what’s ahead, I don’t stop and I’m moving toward my goal, making small improvements little by little. I love to do so. There is no perfect answer to any job. However, this process of not giving up and making improvements through repeated improvements can be mentally tough, but I always work with the desire, and the feeling I get when I achieve something want to share with my client.